Stories

Antaratma: The Evolution and Fabrics

Each thread woven into the fabric of Antaratma tells a story of conscious choices, sustainable practices, and a commitment to redefine the fashion landscape. Our evolution is not just a timeline; i...

Journey to Antaratma: The Name and Initial Ideas

The name ‘Antaratma’ triggered a vivid imagery of angels in my mind. In this imaginative realm, angels–among white, fluffy clouds–were adorned in pristine, bright white attire, their majestic wing...

Slow and Conscious Living: The Discovery

Antaratma is a vessel for two profound ideologies - Conscious Living and Slow Living. These intertwined ideologies complement each other so seamlessly that having just one wouldn't fully embrace t...

Repricing : Making sustainability more accessible and affordable

'Making sustainable fashion everyday', has always been our vision. To make this possible, we did extensive research on fabrics and tried to understand customers' pain points. The most pressing co...